| 書名 | 作者 | 出版年 | 查看 | 回報錯誤連結 |
| Emerging innovative marketing strategies in the tourism industry |
Nilanjan Ray, editor. |
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| Positioning and branding tourism destinations for global competitiveness |
Rahmat Hashim, Mohd Hafiz Mohd Hanafiah, and Mohd Raziff Jamaluddin, editors. |
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回報問題連結 |
| Strategic place branding methodologies and theory for tourist attraction |
Ahmet Bayraktar and Can Uslay, editors. |
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回報問題連結 |
| Global place branding campaigns across cities, regions, and nations |
Ahmet Bayraktar and Can Uslay, editors. |
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回報問題連結 |
| Managing festivals for destination marketing and branding |
editor, Sharad Kumar Kulshreshtha. |
2023 |
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回報問題連結 |
| Competitive identity:the new brand management for nations, cities and regions / |
Simon Anholt. |
2007 |
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回報問題連結 |
| Progress in tourism marketing |
[edited by] Metin Kozak, Luisa Andreu. |
2006 |
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回報問題連結 |
| How to brand nations, cities and destinations:a planning book for place branding / |
Teemu Moilanen and Seppo Rainisto. |
2009 |
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| International place branding yearbook 2012:managing smart growth & sustainability / |
Frank M. Go and Robert Govers. |
2012 |
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回報問題連結 |
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